Kids Stamps: From a Simple Idea to a Space That Transforms Learning in Saudi Arabia | A Tamakani by PepsiCo Story

When Ghaida steps into a Kids Stamps workshop, she creates a space where children learn through movement, play, and imagination. The idea began during the pandemic. That period gave her time to think, reflect, and question how learning could become closer to the child. 

The story started earlier. As a child, Ghaida helped her mother care for her younger brothers. She created simple games for them and watched how they learned through exploration. These moments shaped the educator she would become.

Kids Stamps began as a small idea. A few workshops built around art, movement, and play. There were no large plans or budgets. There was only a clear belief in an idea worth trying. Over time, the workshops grew. Artists, trainers, and educators joined and helped turn the initiative into a place where children learn by doing. 

A turning point came when Ghaida joined PepsiCo’s Tamakani program. She learned that beginnings matter more than perfection and that one brave step can lead to real change. Through the program, she gained guidance and support that strengthened her vision and expanded her project. 

Today, Kids Stamps offers children a way to learn through creativity instead of memorization, through movement instead of fear, and through curiosity instead of waiting. Ghaida’s journey is part of a wider movement in Saudi Arabia led by women turning simple ideas into meaningful impact. One brave step at a time.